Picture by @benjaminsweet

Valuable Content is something that inspires your reader, viewer, consumer to take action!

Action that is tangible!

But the only way to inspire them into taking tangible action is to make them feel something.

I’ll use the example of two of my favorite Instagram accounts to explain the pointer deeply:

Example One: Know This Mind (Insta Head Count — 334K)

Know This Mind is about an ever growing collection of well thought out highly conceptual pictures taken by photographers from around the world. …


Understand what is valuable content and you will know how to grow on YouTube.

After 3 years of misdirected hard work, 36 not so valuable videos and a couple of uplifting comments, my YouTube channel failed to grow in numbers.

I was able to put together a small army of around 1500 subscribers only, so it became absolutely disheartening and illogical to continue making these videos that took around a month to produce each which not many people needed to see.

YouTube doesn’t need the kind of content I was making, so I needed to step back, learn the right…


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Me

‘Could you please review the artwork pack before I forward it to the client?’

The Boss

‘You think it’s good to go?’

Me

‘Yeah!’

The Boss

‘Then send it across, I trust you!’

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This

Is

The

Kind

Of

Relation

I share with my boss

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It seems based on nothing but trust

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Now

Here’s

The

Thing!

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For every…


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We

Crossed

A

Year’s

Time

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My protégé and I were thriving with our respective brands, until –

O N E C H A O T I C D A Y

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He

Decided

To

Resign

And move on from an Agency side

To

The

Brand side

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The…


Once I became a pro with handling one key account, the brand work started to EXPAND and so the team started to expand.

I was shortly introduced to a new digital trainee who turned out to be a brilliant chap and so I had the privilege to hand over the brand with ease to him, allowing me to take over a new brand –

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An

Automobile

Giant

Incepting from the roots of Hiroshima

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The guy who used to manage it, was leaving, so either the trainee or I was the…


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It was a chaotic Friday!

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I was contemplating how it had been a whole month at the company which felt like a whole yyyeeeaaarrr worth of work squeezed into a tiny timeline.

I had to get a storyboard approved from my boss for a new project and move on to the animation stage. But he was stuck wrapping up everything in time to catch his flight, travelling for a whole week -

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He was…


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In

A

Nutshell

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I Created Motion Graphics

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It starts from a simple campaign idea and the official communication that our digital agency would receive from the client’s creative agency, followed by meet ups to understand the idea behind the whole thing, come up with a sequence that would clearly portray what needs to be communicated before

M o v i n g A h e a d -

With the action plan.

I would write the narrative with a complete -

Three

|

Act


I was living an ideal life back in time according to my undesirably limited mind, working remotely as a video editor, putting together online lectures for a university based in London.

No need to go anywhere or interact with people, eliminating all possibilities of productive conflicts except the ones on email. Getting food on my work desk, regularly getting up for a caffeine fix, often switching to entertainment mode and jumping back into bed for a quick nap whenever I wanted.

Life was good and safe with all the certainty in the world,

But

Then

Like

The

Main characters of…


Why Watch Keanu Reeves Movies

Matrix

Constantine

John Wick

These are three of Keanu Reeves movies I like to revisit every now and then.

Their stories are thought-provoking and the concepts range from mind-twisting to being deceptively simple.

But the driving force is always the main character of these films.

He’s disturbed, curious, rebellious and everything else that makes you wanna follow him until the story ends.

But there’s one thing that completely elevates the whole mystique of these characters…, and that’s the actor playing these men, Keanu Charles Reeves.

I was nine years old when The Matrix came out and I don’t remember if…


Looking for that one field that you’ll always love to work in and dedicate yourself to is perhaps the most difficult thing you do in life. Some people find their passion sooner and some keep searching it, trying different things, cooking, designing, writing and some more searching until they find out what they were meant to find out.

Although I discovered my passion a bit late in life, I’m glad I found it when I did. …

Zeeshan Contractor

In the middle of learning how to create valuable content. Learn with me!

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